Survey Magic: Capturing Elusive Level 3 Evaluation Data

Equip your L&D team with a five-step process for creating Level 3 surveys that capture on the job behavior change. You also will analyze the common mistakes made by many L&D professionals when creating Level 3 surveys and learn twelve tips and techniques for overcoming these mistakes. The tips and techniques taught are based on current education and behavioral science research findings in survey design methodology.

After attending this workshop, you will be able to:

• Use facts from a recent Association for Talent Development (ATD) measurement and evaluation research study to benchmark an organization's use of Level 3 evaluations.
• Avoid the common mistakes made by many L&D professionals when creating Level 3 surveys that result in the collection of misleading or invalid data.
• Implement 12 tips and best practices for creating Level 3 surveys that produce valid, scientifically sound data.
• Write powerful behavioral statements for capturing Level 3 evaluation data.
• Create a strategic survey communication plan for maximizing survey response rates.
• Use statistics to summarize quantitative and qualitative Level 3 survey data and interpret and draw conclusions from the results.
• Select the best way to report Level 3 survey data so that it has a high-perceived value for business executives.